Annual report pursuant to Section 13 and 15(d)

SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative)

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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative) - USD ($)
12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
Advertising expenses $ 1,207,480 $ 518,858 $ 304,787
Permanent differences tax expense 8,300,000    
Net sales   7,649,125 $ 6,166,927
Accrued customer loyalty program liability $ 22,783 $ 21,627  
Buildings [Member]      
Estimated useful life 32 years    
Furniture and Equipment [Member] | Minimum [Member]      
Estimated useful life 3 years    
Furniture and Equipment [Member] | Maximum [Member]      
Estimated useful life 8 years    
Computer Hardware and Software [Member] | Minimum [Member]      
Estimated useful life 3 years    
Computer Hardware and Software [Member] | Maximum [Member]      
Estimated useful life 5 years    
Vehicles [Member]      
Estimated useful life 5 years    
Leasehold Improvements [Member]      
Estimated useful life 5 years